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Just Enterprise Workshop: Demystifying the Web

March 18, 2015 @ 9:30 am - 4:00 pm

Ever wanted to know how the web works and how to get more from it? Today’s economic climate is forcing social enterprises to become less grant dependent and more self-reliant so making your website work harder makes economic sense.

Who should attend?

This full day workshop is targeted at those enterprising third sector organisations that are either embarking on digital marketing for the first time or who want to get more from their existing efforts.

Attendees may include:

Decision Makers: Are you the line manager of those responsible for the website? If you are required to take decisions on the allocation of resource then you need to know more about the art of the possible.

Staff & Volunteers: Those charged with active maintenance and development of the web channel yet are not experts in the field

Learning Outcomes

This course offers an introductory guide to those who are new to or are in some way responsible for the delivery of the digital channel. You may currently feel intimidated and are avoiding the challenge or you might simply want to know more to provide a better performance. Delivered in a friendly, non-technical and informal style, the workshop explores the following key areas:

  • Understand how the web channel works and why it has changed marketing forever
  • What people see when visiting your website
  • What free resources are there available
  • Why email marketing?
  • Why, when, and how to blog
  • How to assess whether social media is right for you
  • Is my social enterprise now an online model?

 

Please register using the link: http://goo.gl/iH8D5L

Details

Date:
March 18, 2015
Time:
9:30 am - 4:00 pm